内容·传播/Theory
定位
by 艾·里斯 / 杰克·特劳特
Original text
about 150,000 chars
Estimated read time
6 h
抢占心智:在用户头脑中占据一个清晰、差异化的位置。
The condensed edition is still in progress
The condensed edition will keep the full outline and core ideas, offering a 10-minute skim and a 30-minute deep read. In the meantime, you can read the book's summary and quotes.
Original Text & Extensions
After the condensed read, return to the book page for its core concepts and quotes.